


Transitioning to a gluten-free diet is not easy. Even more difficult is making
your own gluten-free food from scratch. Bob’s Red Mill wanted to show that
their product is not only delicious, it is also easy to make.
The hand-drawn instructions and imperfections built into the design give this
a playful feel that tells the consumer that fun is on the menu.
your own gluten-free food from scratch. Bob’s Red Mill wanted to show that
their product is not only delicious, it is also easy to make.
The hand-drawn instructions and imperfections built into the design give this
a playful feel that tells the consumer that fun is on the menu.




